Openings >> Digital Marketing Specialist
Digital Marketing Specialist
Summary
Title:Digital Marketing Specialist
ID:TF-000104-HA
Labor Type:Contract
Posting #:TF-000104-HA
Location:Carlsbad, CA
Compensation:N/A
Description

Immediate need for a Digital Marketing Specialist

Duration: 12 Months +

Location: Carlsbad, CA

 

Key Responsibilities:

  • Help lead day to day development and delivery of Digital Marketing advertising strategies, executions, and reporting as well as thorough ROI analysis across all demand generation channels
  • Partners with the team members and business partners to develop, execute, and measure integrated digital marketing campaigns, aligned with business goals
  • Collaborates with internal clients to deliver enhanced digital marketing solutions
  • Provides strategic guidance and develops other members of the digital marketing team to ensure they stay current with changes in the digital marketing space
  • Influences and educates the wider corporate marketing organization to adopt and deploy new marketing media and emerging online (web and mobile) marketing, advertising, and selling tactics and technologies

 

Minimum Requirements:

  • BA/BS in major in business or technical field or equivalent professional experience preferred
  • Minimum of 4 years of progressive experience in Digital Marketing, specifically paid media
  • 4+ years of experience in customer driven digital marketing, advertising, or eCommerce from consumer or technology industries
  • Expertise in all aspects of SEM using Google AdWords, Bing, and other paid search platforms
  • Experience managing and optimizing social media and display advertising campaigns
  • Proven track record of creating, optimizing, and reinventing campaigns to constantly improve results delivered
  • Strong Excel skills with the ability to manage and update campaigns via bulk upload process
  • Direct experience with Adobe Media Optimizer (or other DSP's), Adobe Analytics/Omniture, and DMP platforms a plus
  • Experience managing multiple strategic clients and budget allocations
  • Excellent verbal and written communication skills
  • Strong time management, organizational, planning, and prioritization skills
  • Self-directed and motivated, with the ability to efficiently operate independently
  • Experience developing and driving organic search engine marketing (SEO) campaigns

 

Preferred Qualifications:

  • Master's Degree
  • Google AdWords Certification
  • Science based work or educational experience
  • Account or project management experience
  • DMP Experience.
This opening is closed and is no longer accepting applications
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